book cover 2

self-portrait as drunk sleaze

book covers

Dutch Courage

This silkscreen with billboard is an idea I got from a drawing of a Boston skyline that I did back in July.
In the skyline, there was a billboard for a Heineken advertisement that had an image of a Heineken beer bottle in front of a very graphic background with some copy.
When I drew the billboard, I drew it very small, so that all I could fit was the copy: the bold headline that said
Give yourself a good name.

The friend I was with and I had a conversation about this and we concluded that most alcohol advertisements, specifically beer advertisments, have copy that is meant to inspire the audience, but consequently illustrates that this can only be done with the consumption of alcohol.
However, if you take away the product, and leave just the copy, you are left with a positive message or a mantra that one should live by day to day.

We dream of renting an actual billboard and creating this.

backseat drawing

Camera! Hooray!